One MUST read book – Today

In the past several years, I have read several books. Some of them were good while some were very good. Some I would say everyone should read and a very few I would say everyone MUST read. One of the MUST read is Seth Godin’s – Linchpin. This book in no unclear term says how to become indispensable. His definition of an art is worth remembering:

Art is a personal act of courage, something one human does that create change in another. 

I think art is the ability to change people with your work.  

It further states:

If it’s easy and risk-free, it’s unlikely that it’s art.

I am not talking today about Linchpin, but the MUST book for today is - Continue Reading 

Five ways SOUL attracts new Karma

In the previous post Physics of Karma we have read what actually the Karma is and characteristics of Karma. We have also read why knowing about karma is the most important thing in the post The Law of Karma – 1.

Now in this post we will see why a soul attracts Karma which makes the soul its bondage. Just to re-emphasise the importance of Karma, knowing definition of Moksha is important.

Definition of Moksha is:

Karmaless Soul. I.e. when a soul sheds all Karma, it need not take a new birth as a body and attain omniscience status of the soul i.e. Kewal Gyan (Omniscience).   Continue Reading.

Are you a victim of BAD design?

Most of us are not happy with our public utility services provided by Governments, but we are also not happy with the banking or insurance or hotel or airline or railway or telecom services. Many a times poor services are the reason for our frustration, but also of our changing of service providers.

Imagine an iPhone with poor functionality and some functionality even are even are not working. IPhone is a product, its manufacturers are known for superior customer experience and therefore what they design is for better customer experience, be it product design or service design at Apple stores. Continue Reading

Physics of Karma

In the previous post on the subject The Law of Karma – 1, we have read there are predominately eight types of Karma which a soul can attract. In this post we will see what is Karma

There are in all nine elements in the universe. One out of nine is Ajeev i.e Non Living. This Ajeev has five types and one of the five types is Pudgala. Pudgala is derived from the words ‘pud’, which is defined as Supplement (Addition), and gala, which is defined as Disintegrate, or Division. Therefore, Pudgalas are best defined as all things that are continuously changing by the process of Supplementation or Disintegration, namely matter.

The individual unit of Pudgala is the material from which all is made, smaller than protons, called a Paramänu, which, by the process of supplementation, can combine to form what can be roughly said is an atom, called a Skandha, Either individually or in combination, this similar type of Skandha is known as Vargana. Continue Reading.  

Future of Banking & Role of Customer Experience

Prime Minister Narendra Mode announced the opening of 170 mn account opening during last less than 12 months under Jan Dhan Yojana. Additionally, he also asked bankers to finance start-ups. Indian banks, especially public sector banks are struggling with customer service. Imagine the additional customer load and service expectations.

About a year back I had blogged Everyone Else but Customers, wherein I had stated banks are for customers, but bank boards have nominees from all other stakeholders like RBI, Govt, Employees, Officers  & Shareholders but no customer nominees. In the absence of customer nominees who will advocate customers cause?

Continue Reading  & download free ebook Wow ! & Weird....

Law of Karma - 1

During the monsoon session, it was a logjam and parliament failed to legislate new GST law. Without this new law, the economy will fail to speed up & blah blah blah… We have plenty of laws which govern our lives. We have a parliament to legislate and have lawyers to guide us about these new laws we are governed by. Important is we are expected to know all these laws and our courts do not accept ignorance as an excuse if we fail to abide by these laws.

Point to ponder is, we human beings are governed by a plethora of men made laws, but all other living beings are not governed at all by these laws legislated by the Parliament. But there is one law which equally applies to us, the human beings and animals. However, we are oblivious of these laws because we are oblivious about who we are. We all are souls living with a body. If you don’t agree, just find out the difference between a dead body and a living body.

Read More...

Imagine you are a patient

Pathetic State of customer Experience in the healthcare industry is a cause of major concern not only for patients but also for healthcare entrepreneurs.

Among the all service providers, customers of the healthcare industry are the most vulnerable and deserve the finest of customer experience. They are weak and suffering. They need the human empathy the most as a customer.

But our medical professionals are not trained to deal with the customers. They hardly talk with customers. Even if they talk they lack empathy. In his book Service Fanatics, author James Merlino, MD of Cleveland Clinics writes:

A personal investment in empathy and compassion by all caregivers is the foundation of the future for healthcare. 

The problem is service providers are not educated on the definition of customer experience. Doctors think treating the disease is their job. Entire heatlcare set up is focused on the treatment of the diseases. However, patient experience the health care service providers differently. Jamer Merlino writes;

Everything patients and their families see, do and touch is considered by us as the patient experience.

Read more..

Why you do not enjoy – Happiness Advantage ?

Happiness is a pursuit. Everyone is running after Happiness. All our activities, even if we dislike is pursuing Happiness for the future. We discount present Happiness for unknown and uncertain future Happiness.

Whether have we understood the Happiness? Usual belief is once we have something or some experience or some possession or some relationship or achieve some goal – we will be happy. This is aptly stated by the author Shawn Achor in his book Happiness Advantage. He says;

If you work hard, you will become successful and once you become successful, then you will be happy. ….. We think If I just get a raise, or hit the next sales target, I will be happy, if I can just get that next good grade, I will be happy. If I lose that five pounds, I will be happy. And so on. Success first, happiness second.       

But this is a myth. We have many achievers, but once they achieve their goal posts, shifts and happiness is pushed over the horizon. The author informs, there is a research which suggests a relationship between happiness and success is in fact reverse. Happiness is the precursor to success. Happiness and optimism actually fuel performance and achievement giving us the competitive edge i.e. Happiness Advantage. Read More...

The Real Maths

“Who are you?”

“I am Jay Kapoor.“ said Jay.

“What is the difference between you the Jay Kapoor and Jay Kapoor’s dead body? A dead body is wearing the same clothes, have same heart, lungs & liver etc. But living Jay is able to do all activities including thinking and dead Jay can’t do anything.”

Read More...

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The Highest Ignorance, The book on Amazon

Welcome to my new book on Amazon. The Highest Ignorance. Welcome to buy, share, review and retweet.

Praise for the book:

 Praise for the book: 

“A captivating novel on how our religious practices are inconsistent with truth & real natural laws...Sunil Gandhi is a master story teller and makes us visualize and relate to each character in the book like a good movie!" 

- Professor Jagdish N. Sheth, Charles Kellstadt Professor of Business, Emory University, USA. 

"For today's brake-less and largely aim-less people, Sunilbhai has created a 'sugar coated' fast pill. Fiction that presents the highest wisdom in a practical and applied manner. Hope a lot of readers take its benefit." 

- Vallabh Bhanshali , Co-Founder & Chairman , ENAM Group 

"This novella chronicles the journey of a young bride learning the ways of Jainism. The reader catches a glimpse into two parallel universes: contemporary urban life in 21st century India, and the world of age-old truths regarding Karma found in the Bhagavad Gita and as taught by Mahavira and Jain philosophers, past and present." 

- Christopher Key Chapple, Doshi Professor of Indic and Comparative Theology, Loyola Marymount University, Los Angeles, USA. 

“A book that takes a reader on a path never attempted; the protagonist asks questions and searches for answers that we all need. An enjoyable read. “ 

- Padma Bhushan Mallika Sarabhai, Renowned Indian Theatre Personality 

"An excellent book, explaining the basics of Jainism in a very simple, lucid language that laymen can understand. A delight to read. The story flows. No jarring notes of discord. Strongly recommended to persons wanting to understand something about Shrimad Rajchandra's teachings and Jainism." 

- CA Pradeep Shah, Senior Partner, AJ Shah & Company 

“Beautiful……. very touching……… lucidly written story explaining intricacies of Jainism and, its attraction through the medium of a young Brahmin woman married into leading Jain Family and her curiosity... . “The Highest Ignorance” maintains grip all through while kindling curiosity; answers questions that arise in many minds in the midst of daily routine and expectations of modern families and, interestingly, subtly introduces principles of winning hearts. 

A must read for all… young and not so young, initiated and non-initiated…… “ 

- CA Bhavana Doshi, Senior Advisor, KPMG 

“A gentle book on the deeply contemplative religion of Jainism, told in a contemporary language, drawing some very interesting and lucid parallels from movies and the game of cricket!! “ 

- Aruna Chakravorty, Ex Journalist, Indian Express


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