Role of a bridge is to connect between the two ends. Role of the business enterprise is to fulfill the customers need.
Yet Howrah Bridge built by the Britishers is beautiful. Its a monument.Its a viewers delight. However it need not be as long as it connects the two ends. Right??
Theme of my new websites www.sunilgandhi.com is Howrah Bridge which symbolizes delight of an experience while fulfilling the basic need.
There are many bridges in India fulfilling the basic need but Howrah bridge is considered as one of the finest bridges in the country. Likewise there are many basic need fulfilling business enterprises in every segments for every customer. But if entrepreneurs want become a legend and monumental in what they are doing adding delight flavour in the basic element is a must.
Its easy in case of product design but very difficult and hence competitive advantage for service providers. Welcome to my latest website.