All of us are
members of many social media sites. Members of many groups and fan clubs on
these sites. We have 100s or 1000s of friends/followers/fans.& we are
happy.
How are we
leveraging our social presence and networks?? Your stories invited.
Networking is
a great business tools. Many of us visit seminars, conferences and business
events just to network. Suhel Seth (PR & Communication Expert) has written
book on networking Get to the Top. Released TODAY in Mumbai.
Business
Networking Sites like LinkedIn is very important to get connected with someone
with whom otherwise we even cant dream to meet ever. Small businesses and
professionals can and must leverage these unprecedented opportunities.
Big question is HOW ?? Luckily there are many HOWs.
- Get
connected with potential customer or experts.
- Get
connected with your customers for update and quick customer service.
- Professional
can showcase their expertise by contributing to their groups regularly.
- Many
businesses also hire by selecting skills from LinkedIn profiles.
- Get handle
in the big corporate house when you want an inroads.
- Not just
remain online connects. Whenever possible or make it possible to meet up.
Network to physical meet is really warm & interesting.
- Regular
product updates and launch on these sites will attract target audience.
- Educate
people about your products , its usage, maintenance, support etc on a regular
basis. Soon you will become famous and become known for yr products. I know
someone on LinkedIn who regularly writes about new cell phone models. So next
time when I want to know about cell hones, my first resource will be she. Same
applies to yr area of product and services.
- Follow
groups of your interest to know more and network with people from your peer
group.
- Share
something interesting from your friends/connects with yr groups i.e. which may
be interesting for yr suppliers or customers.
- Build
community around your offerings. Invite experts or share useful insights with
them periodically.
- Don't just
expect , give give and give, give reference to someone for their potential
leads. Here tit for tat is given.
Many more
interesting case-studies are happening thru online to real business. You may think that business was not used to be like this, but ............... it was always like that only medium is changing.
If you are in
Mumbai and want to know more one high profile event is taking place in Jan
2012. Click here to know more and participate http://www.clickasiasummit.com
& yes
share your social media to business success stories.