Tuesday, July 26, 2011

Surprise & Suspense Element of Your BRAND?

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We { Consumers } like something EXTRA than what we are expected to get. Value of that EXTRA is incomparable. It becomes talk of the town, ...
Saturday, July 23, 2011

2 Reasons to transform your Saloon into Beauty Parlor

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Recently my wife returned from beauty parlor having her hair cut. I just asked { out of curiosity } - what do they charge. I was !!!!!! on...
Wednesday, July 20, 2011

3 Umpires { Self Appointed } in our lives - Driving us Crazy

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Yes we have been hugely driven by 3 umpires of our life            ( Personally and Businesses too ) . These are ; 1) Society - What othe...
Monday, July 18, 2011

4 KRAs of Chief Customer { xperience } Officer

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Companies those who Want to focus on Customer.   Step - 1 - Appoint Chief xperience Officer       ( Reporting to CEO ) Step - 2 - Assign P...
1 comment:
Wednesday, July 13, 2011

Only way to handle - Return , Refund , Cancellation & Customer EXIT !!!

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We remember LAST incidence. LAST incidence influences all future decisions. We observe how companies are behaving during unpleasant customer...
Friday, July 8, 2011

Business ( Scripts ) Processes that create Memory n Delight !!!!

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Processes r SCRIPT of the Business.  U can WOW !!!! or Un-wow CUSTOMERs through business processes.  Some businesses r run without fo...
Monday, July 4, 2011

4 ways to Brand " U " - Have daily Brand Scorecard

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Most of us are unBRANDED commodity !!! My last post on 12 ways to WOW!!!!    (  http://aanekant.blogspot.com/2011/07/12-ways-to-wow-for-in...
2 comments:
Friday, July 1, 2011

12 Ways to WOW !!!!! - ( For ) Individuals & Enterprises

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Unexpected Speed ( Execution, Thought, Response ) WOWs !! Complete Precision ( Product, Work ) WOWs !!! Unprecedented Design  ( ...
5 comments:
Wednesday, June 29, 2011

Smartness not @ the cost of Goodness

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Smartness is in Vogue. We appreciate smart people. End justify Means. We find many smart people around but there aren't as many good peo...
Monday, June 27, 2011

20998 Dos & Donts for Customer Centric Innovation

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Well,  please don't go by the numbers , grab the meaning. Any new ideas will face somewhat similar objections or hurdles. ( In any area ...