Amazement

You are a potential customer and looking for a holiday resort company, a hospital, an insurance company and a bank to avail their services...

Social Media is two way communication. Every experience will be shared - good or bad. therefore Customer Experience (CX) is critical. Bi...

To continue from my previous blog Are you in the business of selling obsolete products & services?   , Usually obsolete products and s...

5 days test match to 1 day match to 20:20 this is how game of cricket has evolved during last 30 years.  People cant wait for 5 days to kn...

Are you as a person likable to fellow workers , fellow family members ?  Are you as a company likable to employees , customers, suppliers...

Lousy product reviews on FB or Twitter and whole efforts on product and marketing fails.  On the contrary superlative reviews can boost the...

Professional Organisations like Advocates, CAs , CSs , Doctors , Architects , HR and the likes are great knowledge repositories in their  ar...

Writing is like a pregnant lady. Till the time u deliver (write) u r restless.  Today I met a ED of one of the industry chambers in Mumbai....

Abhishek Bachchan become publisher of his own news. Though media was restrained, however he released news of arrival of his baby girl, ...

Scene 1 - Today on linked I read that  someone disliked Blue Dart services for what ever reason. He tweeted abt it and his message went to...

Gems stated in 1 to 9 below I read about a decade ago. The One Man Show - Does the company allow key person to grow in their jobs and ...

Yes we have been hugely driven by 3 umpires of our life            ( Personally and Businesses too ) . These are ; 1) Society - What othe...

We all are BORING unless we do INTERESTING things.  On Sunday last I completed one of the finest books on marketing The Referral Engi...